Branding With Honor

Your brand is your most important asset. It represents the values, passion, services, intention and personality of your company. Thoughtful brands evoke a positive emotional response leading to a true connection. In order to help you to become one of the rare brands that do this, we dig deep with questions that get to the heart of the story behind your brand. Then, with this sharp focus, we tell your story visually, bringing your brand to life with a logo and other compelling branded elements. We design the unforgettable story of your brand, paying particular attention to every tailor-made detail.

Brand Discovery Workshop

We have created a deep dive questionnaire that will help us get to the heart of the story behind your brand. We will use this brand discovery to design the foundational elements and bring your vision to life. Be sure to take your time and give those answers some love. During this process, you will also create a pinterest board to share your inspiration, including colors, fonts, textures and overall mood.

WEEK ONE

Brand Strategy

This week is used for Honor to review your brand discovery and all creative inspiration. It is important for you to be available during this time as we will be gathering any missing details before we get started on design the following week. We are looking for all your final creative input before we get started. 

WEEK TWO

Review + Visuals

Creative portion officially begins. We’ll start off the beginning of the week with a phone call to review the brand discovery. Our designer will be on this call so we are certain we get all the details. Set aside 30 minutes of time. Then we’ll jump into an intense week of sketching, review all inspiration (pinterest board) and conceptualizing.

WEEK THREE

Creative Delivered + Refinement

Three cohesive visual brand directions are created. Primary and secondary logos are developed. Colors, style, emotion and imagery are defined. We will upload concepts to Basecamp. After initial creative is delivered, you will have the opportunity to give feedback for your first round revisions. Your detailed feedback is crucial and appreciated. 

WEEK FOUR

Final Revisions

Our goal is to keep you on budget and deliver a brand that is amazing. By now we are making final tweaks and revisions and well on our way. This week is dedicated to completing the final brand visuals and fine tuning your final brand board.

WEEK FIVE

Mechanicals + Brand Guide

Once the visual brand has been finalized, a brand style guide will be created. All the final files are delivered to you via Dropbox and we’ll schedule a call to review your brand guide with you. On this call we will discuss putting the story of your brand into action and how to utilize social media and digital strategy. We’ll use the design we have created to construct a plan unique to you. 

WEEK SIX

Our Process

SIX WEEK PROCESS

NEXt

PREVIOUS

After we've had a chance to review creative with you, we develop three full brand boards for you to choose from. Each board has a primary logo, secondary logo and subplay marks. Check out some of the looks we have created for our clients.

VIEW ALL BOARDS

THREE COHESIVE BRAND BOARDS

Brand Boards

After we've had a chance to review creative with you, we develop three full brand boards for you to choose from. Each board has a primary logo, secondary logo and subplay marks. Check out some of the looks we have created for our clients.

VIEW ALL BOARDS

BRAND CONSULTATION
BRAND DISCOVERY WORKSHOP
3 COMPLETE DESIGN CONCEPTS
PRIMARY, SECONDARY AND SUBPLAY LOGOS
COLOR PALETTE + MOOD BOARD
TYPOGRAPHY RECOMMENDATIONS
2 ROUNDS OF REVISIONS
BRAND ASSETS (EPS, JPG, PNG)
BRAND STYLE GUIDE

Pricing

$4,500

An initial 50% retainer fee is due to hold 
your project spot and the remainder is due upon completion. 

BRAND CONSULTATION
BRAND DISCOVERY
3 COMPLETE DESIGN CONCEPTS
PRIMARY, SECONDARY + SUBPLAY LOGOS
COLOR PALETTE + MOOD BOARD
TYPOGRAPHY RECOMMENDATIONS
2 ROUNDS OF REVISIONS
BRAND ASSETS (EPS, JPG, PNG)
BRAND STYLE GUIDE

An initial 50% retainer fee is due to hold 
your project spot and the remainder is due upon completion. 

$4,500

Brand Pricing

We have a great six week process for branding that we will guide you through one step at a time. If you need to move faster let us know but we think we've come up with a good pace that keeps our team in the creative zone and not rushing you at the same time. Send us and email and we will let you know the next available opening.

A 50% non refundable retainer is due to initiate the project. The fee holds your project spot. 50% balance is due when final files are delivered at the end of the sixth week.

Everything we do is online and digital. We have clients all over the world so you do not need to be local to Nashville. We have a phone call to kick off your branding project and a second  phone call to review all your final branding files with you. We are always happy to do a zoom call if you prefer over a phone call.

We would not be setting you up for success by creating a logo without the rest of the branding elements. The entire brand is crucial to make a memorable or effective experience for your customer. Branding is a feeling and there are many pieces that make up your brand, not just a logo. 

We’re an up-close, hands-on, lots-of-personal-attention type shop. In order to stay that way, we only take on a handful of clients at a time. We generally book out about one month in advance, but that also depends on your schedule and how quickly you’re ready to begin. 

BRAND COLLATERAL
PACKAGING
PRINT PRODUCTION
ENVIRONMENTAL DESIGN
MENU DESIGN
SIGNAGE

PHOTOGRAPHY
ART DIRECTION
WEBSITE DESIGN
WEBSITE DEVELOPMENT
E-COMMERCE
SOCIAL MEDIA DESIGN

We have a great six week process for branding that we will guide you through one step at a time. If you need to move faster let us know but we think we've come up with a good pace that keeps our team in the creative zone and not rushing you at the same time.

A 50% non refundable retainer is due to initiate the project. The fee holds your project spot. 50% balance is due when final files are delivered at the end of the sixth week.

We would not be setting you up for success by creating a logo without the rest of the branding elements. The entire brand is crucial to make a memorable or effective experience for your customer. Branding is a feeling and there are many pieces that make up your brand, not just a logo. 

Everything we do is online and digital. We have clients all over the world so you do not need to be local to Nashville. We have a phone call to kick off your branding project and a second phone call to review all your final branding files with you. We are always happy to do a zoom calls if you prefer over a phone call.

We’re an up-close, hands-on, lots-of-personal-attention type shop. In order to stay that way, we only take on a handful of clients at a time. We generally book out about one month in advance, but that also depends on your schedule and how quickly you’re ready to begin. Send us and email and we will let you know the next available opening.

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BRAND COLLATERAL
PACKAGING
PRINT PRODUCTION
ENVIRONMENTAL DESIGN
MENU DESIGN
SIGNAGE
PHOTOGRAPHY
ART DIRECTION
WEBSITE DESIGN
WEBSITE DEVELOPMENT
E-COMMERCE
SOCIAL MEDIA DESIGN

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Client List

WHITE'S MERCANTILE
PADDYWAX CANDLES
YEARLY CO.
LINEN & FLAX
LIVING WITH LANDYN
BY DAMSEL
BEDFOLK
HAMMETT
UNCOMMON JAMES
LAUREN LAYNE

TRAVEL

RETAIL

CASA PUEBLO
WESTIN NASHVILLE
THE GREENBRIER
ALASKA TRAVEL


WHITNEY PORT
MALLORY ERVIN
LIVING WITH LANDYN
HUNTER PREMO
JACEY DUPRIE
DANIELLE WALKER
RHYME & REASON
WANDERLUST OUT WEST

FAHRENHEIT YOGA
DANIELLE WALKER
KAREE HAYS
VIBE CHEFS
JENNIFER DIAZ
GILPIN
IMAGE SURGICAL ARTS
OXANA SALON
PARLOUR THREE
LORI WILSHIRE

HEALTH + BEAUTY

INFLUENCERS

INTERIORS

SARAH BARTHOLOMEW
LINEN + FLAX
TRIBE
JAMIE BECKWITH
CRYSTAL BLACKSHAW
MURPHY DEESIGN
LUXE
CHRISTIAN BRENNAN
CATHRYN ROYER

GREENERY CO.
CHEESE GAL
L27 WESTIN
JACK DANIEL'S
CASA PUEBLO
MARCHÉ
GREENERY CO.
DANIELLE WALKER

FOOD + BEVERAGE

WANT TO WORK WITH US